It’s not often you get to launch a completely new brand from scratch. The founders of Love Film and Zoopla had a new idea: Cazoo - a kind of Amazon for used cars. Buy a used car from them online and they’ll deliver it to your house in a big, branded van. We launched the brand with Print, OOH, DOOH, Digital and these 30 second TV spots that celebrate how Cazoo is changing the game. Can you buy a used car without schlepping about? Cazoo yeah!